
Lion & Stone
Growth Advisory
Business Coaching
Progress without chaos — and growth without burnout.
The Profit Booster Programme is a 12‑month, fortnightly programme designed to improve your marketing and sales performance in a structured, sustainable way.
Over 24 focused sessions, you’ll build a predictable way of attracting, converting and retaining customers — using clear data to guide decisions instead of guesswork.
Working every other week allows space to implement changes, review what’s working, and adjust direction calmly, without putting added pressure on the business.
Where your money really comes from
Which levers actually increase profit
What to fix first — and what to leave alone
By the end of the programme, you’ll have practical systems in place to consistently bring in new customers, convert more of the right opportunities, and make marketing and sales decisions with confidence.
Many business owners are working hard without clear visibility of what’s actually driving sales.
Leads can feel inconsistent. Pricing feels uncomfortable. Decisions get made on instinct because there’s no simple structure showing what matters most.
This isn’t a motivation issue.
It’s a structure issue.
Without clear numbers and systems, even good businesses end up reacting instead of choosing.

The main focus of the program is to improve the sales and marketing of your business.
We cover topics that have the biggest impact on your business
What matters
Why it matters
What decisions it affects
We focus on your ideal customer, pricing, messaging, offers, follow‑up and structure.
We then track the progress on these changes through numbers
Reality, not instinct
Progress, not activity
Evidence, not opinion
The maths is practical and purpose‑led — used to support better decisions, not create admin.

Clarity before growth

The core numbers that drive profit

Pricing that supports the business

Solid foundations before scaling

Buyers, messaging, and offers that make sense

Staying visible without burning out

Follow‑up that’s structured and consistent

Tracking that supports better decisions
Stabilise
Bring clarity and control to what’s already happening in the business.
Optimise
Improve what’s working, fix what’s leaking, and reduce wasted effort.
Maximise
Grow deliberately and sustainably, without chaos or pressure.
This allows progress without burnout — and growth the business can actually support.
This programme is for you if:
You want clarity, not hype
You’re open to numbers‑led decisions
You want consistency instead of constant pushing
You value calm, structured progress
This programme is not for you if:
You’re looking for shortcuts
You want tactics without structure
You’re not willing to look at the numbers
You want someone else to “do it all” for you
By the end of the programme, you’ll have:
Clear visibility over how your business makes money
A predictable approach to attracting new customers
Pricing and offers that support profit, not just survival
Simple tracking that leads to better decisions
A calmer, more confident way of running the business
Growth stops feeling accidental — and starts feeling intentional.
No pressure.
No obligation.
Just clarity.